| Corporate Social Responsibility (CSR |
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Corporate Social Responsibility (CSR)
Society is changing. Values are fading, and businesses are held responsible for their actions by consumers, clients, business relations, local residents or employees. New reflection on entrepreneurship is essential to survive socially and financially. Businesses need to do ‘correct’ business with attention to people, society and environment, to be short; corporate social responsibility. Consumers’ interest in corporate social responsibility and biological products is growing. The revenue of biological products increased twice as much as the whole food industry. Research agency Market Response estimates a tumultuous growth in market shares of sustainable products in two years. When your business is involved in social issues like youth work, integration, overweight, school absenteeism or impoverish issues, the next step is to take responsibility to see how your business can contribute to the solution of these problems. CSR is only credible when management and employees participate to and feel responsible for the corporate activities of the business |